label.recordLabel

Art@War

ART@WAR is a record label and management company founded by entertainment executive James McMillan. ART@WAR is committed to artist development and invests in the careers of emerging musical talent of all genres to create opportunities across multiple entertainment platforms. More than a label, McMillan operates the company as an artist rights management platform. The ART@WAR label name was inspired by Sun Tzu's stratagem and reflects the label's "Artist First" ethos and takes a collaborative approach in building artists into multi-tiered global brands. The ART@WAR record label roster includes the YBN collective (YBN Nahmir, YBN Almighty Jay and YBN Cordae), SK8, Jucee Froot, and Prince Taee. ART@WAR operates as a Limited Liability company with label and management headquarters based in New York with offices in Los Angeles